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Videos uploaded by user “Pixels Ink”
Graphic Design Basics - The 5 Basic Types of Logo
 
05:59
Logos can be categorised into 5 basic types. In this video, I run through these categories. I give examples of existing brand logos that fall into each category along with information on why you would choose to use specific categories for your own logo. #logotypes #logobasics #logocategories ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink --------------------------------- KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 76772 Pixels Ink
What is bleed? Why bleed is important in printing - Design Basics #05
 
03:26
When you want graphics or images to go right up to the edge of your printed documents you will need to employ bleed into your artwork. In this short video, I explain what bleed is, why it is important and show visual examples. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 8887 Pixels Ink
Typography Basics Explained Part 1 - Design Basics #01
 
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Knowing basic typography terms and more about type can help you improve your layout work in documents. It can also help you to understand and better communicate your thoughts and ideas with others, especially designers. In this video, we look at body copy, display type, hierarchy, kerning, & leading, ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 45638 Pixels Ink
What are Pantone Colours? An Introduction to the Pantone colour system
 
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Pantone colour guides are an indispensable tool for graphic and print professionals. But why is that? In order to achieve accurate colour consistency across all of your brand materials, you need to utilise the Pantone colour matching system. In this short 5 minute video, I will give you a brief introduction to Pantone to explain the basics. Check out the other videos in my Colour Fundamentals series: https://www.youtube.com/playlist?list=PLUPJa5oJZzUU5NPLm9ewvQ9__Jh92tkCc ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 9393 Pixels Ink
Colour, and what it means for your brand. Logo design colours.
 
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Colour has a huge impact on your logo design and your brand. In this video, I will teach you how colour can trigger emotion and feelings so that you can apply it to your own brand. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 15147 Pixels Ink
5 questions a graphic designer should ask before starting a graphic design project
 
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Before starting any design project there are key questions that should be asked of the client in order to set out some direction for the project ahead. In this video, I discuss 5 of the most common questions that I ask my clients when they hire me to take on their graphic design project. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 6579 Pixels Ink
Keep It Simple Stupid - Simplicity in Brand & Logo Design
 
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Simplicity of design when working on branding and logos is a top priority for many designers, but it should also be important to non-designers too. Being able to think about your brand in its simplest form allows you to see its core message, which in turn will mean that you have a focussed message for your audience. #keepitsimple #simplicity #logoandbranding ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 7405 Pixels Ink
Top 5 Common Logo Mistakes in Brand Identity Design
 
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There can be many pitfalls when it comes to creating the perfect logo design for your brand. In this video, I talk through the top 5 common mistakes that I see when it comes to designing logos. By watching this video you'll be able to avoid them :) Stay Creative! Col #logomistakes #logodesign #logos ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 40397 Pixels Ink
How to convert CMYK to Pantone in Adobe Illustrator and Photoshop
 
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How to convert CMYK to Pantone in Adobe Illustrator and Photoshop There will be occasions where knowing the Pantone colour references of your logo will be useful. What do you do though if you only have CMYK or RGB colour references and files? I'll show you how to use Adobe Illustrator or Adobe Photoshop to find out the Pantone references. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 14495 Pixels Ink
Brand identity guidelines. A walk through guide of a brand identity / logo guidelines document.
 
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I've had many requests to do a video where I run through an example of a brand identity guidelines document. So, I am happy to oblige :) Brand identity or logo guidelines as they can often be referred to; are a useful way of quickly accessing technical details about your logo such as colour codes and font types. They are also a way of making sure that your logo is always presented in the way that it is intended, no matter who is using it. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 6325 Pixels Ink
Typeface vs Font - What's the Difference?
 
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Typeface vs Font This is one of those graphic design terms that have become completely interchangeable. With people using the word typeface to mean font and vice versa. They are, however, not the same thing :) In this short video, I'll show you the difference between a typeface and a font and you too can bore guests at the next party you are at with your typography terminology ;) Stay Creative! Col #typeface #font #typography ------------------------------- Want to know what video kit I use and what design books I read? Check out https://kit.com/pixelscol ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 3233 Pixels Ink
What is white space? Why you need white space in your layouts - Design Basics #03
 
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White Space is a great thing to learn for your design layouts. Most people have a tendency to want to fill as much space as possible on the page. Some because they see it as a waste and others because they want to get 'value for money'. You need to allow your layouts to breath and White Space is the solution. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 9298 Pixels Ink
Top 10 Negative Space Logo Designs
 
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Hey folks, I thought I'd start to do some Top 10's of things that I like in the world of design and share them with you. This is my first top 10 video and it contains some of my favourite negative space logo designs. I was sad to hear the news that just after I uploaded this video, the creator of the NBC logo which features in the video died at the age of 85. Ivan Chermayeff created many well-recognised logos including Mobil, National Geographic, Pan Am and many others. More info: https://archpaper.com/2017/12/229498/ Stay Creative! Col #negativespace #logodesign #top10logos ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 29218 Pixels Ink
What are printing crop marks? Why crop marks are crucial in print production - Design Basics #04
 
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Crop marks are used on artwork files to let the printer know what the final size of your document will be and where to trim the artwork. In this short video, I will talk you through what crop marks are and show a quick example of them in use. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 4305 Pixels Ink
What is the difference between RGB and CMYK? RGB v CMYK.
 
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RGB or CMYK? How do you know which colour model you should be using when it comes to graphic design? In this video, you will learn the key differences between the two colour models and where you should be using them. Check out the other videos in my Colour Fundamentals series: https://www.youtube.com/playlist?list=PLUPJa5oJZzUU5NPLm9ewvQ9__Jh92tkCc ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 4582 Pixels Ink
Colour Fundamentals - The Colour Wheel
 
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hey there, welcome to the first in my colour fundamentals series where we learn about the colour wheel. Look out for more videos in this series where together we will look at: • Tints, Tones & Shades • Colour Harmony • CMYK & RGB - What's the difference? ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 2529 Pixels Ink
Colour Fundamentals - What are tints, shades and tones?
 
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Part 2 in my Colour Fundamentals series looks at another set of colour basic - tints, shades, and tones. Part1: https://www.youtube.com/watch?v=pRByZdx5gww ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 3783 Pixels Ink
Colour Fundamentals - Colour Harmony
 
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Part 3 of my Colour Fundamentals, we take a look at Colour Harmony. Knowing how colours work together as well when they should contrast plays a large part in your design work. Part 1: The Colour Wheel https://www.youtube.com/watch?v=pRByZdx5gww Part 2: Tints, Shades & Tones https://www.youtube.com/watch?v=0p0LVsxsY3I Adobe Kuler: https://color.adobe.com ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 4233 Pixels Ink
What colour should my logo be? How to choose the best colour for your logo or brand
 
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When creating a new logo, should you stick with the pack and choose a colour that is commonly used in your industry sector, or should you be different? In this video, I give my thoughts on the approach to this question. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 10095 Pixels Ink
What is brand architecture?
 
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What is brand architecture? When it comes to brands that have multiple sub-brands for products and services, you need to have a method of organising them to avoid confusion. This is where brand architecture comes in to play. In this video, I will show you the 3 most common types of brand architecture - Branded House, House of Brands and Endorsed Brands (Hybrid brand). Stay Creative! Col #brandarchitecture #houseofbrands #brandedhouse #endorsedbrands ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 2059 Pixels Ink
How To Choose The Right Logo For Your Business
 
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How To Choose The Right Logo For Your Business. With 5 different styles of logo design open to you, how do you know which one is the right one for your business or organisation? In this video, I'll take you through all 5 logo styles and talk about the positives and negatives of each one along with examples from existing brands. By watching this video your knowledge of each of the logo styles will be much better, allowing you to make the right decision when it comes to choosing the style that is right for your brand. Stay Creative! Col You can view a blog post version of this video on my website: https://pixelsink.com/choose-right-logo-business/ #logodesign #logostyles #howtochoosealogo #wordmark #lettermark # combinationmark #emblem #symbol ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 1395 Pixels Ink
What is Brand Tone of Voice? Learn how to develop your brand voice.
 
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Brand Tone of Voice is simply the way you speak to your audience through the written word. It guides what you say in writing, and how you say it over all of your communications be that print or digital. In this video, I have collated together the slides from a presentation I gave at The Content Marketing Academy Conference in Edinburgh (www.cmauk.co.uk) and added a voiceover. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 6451 Pixels Ink
5 Tips for an effective logo design
 
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5 tips for an effective logo design. When it comes to creating an effective and great logo design there are some very important stages that should be undertaken. Too many designers and business owners skip some or all of these which results in a less effective logo. To ensure that your logo design is the best that it can be, follow the tips in my video. Stay Creative! Col #logodesigntips #logodesign #logotips ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 8109 Pixels Ink
Inspiration for a logo design
 
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Inspiration for a logo design and how to find it. In this video, I take you through a standard process that I follow when it comes to getting inspiration for a logo design. It is something that anyone can do and it can really help you when it comes to creating concepts for a logo. I've created a Kit over at Kit.com that lists my favourite logo reference books: https://kit.com/pixelscol/logo-reference-books Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 5207 Pixels Ink
Simplicity in logo design
 
06:53
Simplicity in logo design. A big problem for a lot of businesses when it comes to their logo is that it is too complex. This causes issues when it comes to reducing the size of the logo or limiting the number of colours that can be used. The reason it is complex is that either they or the logo designer has tried to add too many things to the logo. The key to good logo design is what you can take away. In this video, I'm going to show you how we created a simple looking logo for a business using just basic shapes, but that still captured the essence of the businesses name and service. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 5515 Pixels Ink
What are logo and brand guidelines and why do you need them?
 
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What are logo and brand guidelines and why do you need them? Having logo and/or brand guidelines can help you keep your brand consistent and protect brand assets like your logo from being abused by other designers. In this video, I'll give you a quick overview of logo and brand guidelines. Brand guideline links I mention in the video: Skype - https://download.skype.com/share/blogskin/press/skype_brandbook.pdf British Airways - https://www.logodesignlove.com/images/guidelines/british-airways-brand-guidelines.pdf Sony - https://wikileaks.org/sony/docs/01/Market/MP_MARKET/MKT%20Columbia/PORTAL%20SPE/Make.Believe_INTL_SourceFiles_012910/Concepts%20and%20Guidlines%20073109.pdf Twitter - https://about.twitter.com/content/dam/about-twitter/company/brand-resources/en_us/Twitter_Brand_Guidelines_V2.0.pdf Fiat - http://www.fcaci.com/x/v10_images/fiat/FIAT_Brand_Book_v2.pdf Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 4471 Pixels Ink
How to pick the Google font that works best for you by viewing sample text.
 
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Hey folks, A quick HOW TO video that shows you how to change all the fonts on the Google Fonts website to your own sample text to make font selection easier / quicker. By being able to view the fonts on the Google Fonts website using your own text sample, you don't need to use the trial and error approach of downloading and installing fonts on your computer without knowing how it will look with your own text content first. Stay Creative! Col LINK TO GOOGLE FONTS WEBSITE: https://fonts.google.com/ ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com
Views: 2726 Pixels Ink
Free Fonts versus Paid Fonts - Which is best?
 
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You’ve got this great idea for a new piece of marketing. You’ve pulled together the images, the layout is great, and then you need to choose a font. This is where a lot of people ruin all their hard work through a poor choice of font. The right font choice can make your marketing piece epic, or, make it look like a dog turd. In the same way that colour and imagery affect emotion in your design, fonts and typography can too. One of the biggest decisions is, "Do I need to spend money on a font or can I use a free one?" There are pros and cons to both, so let's find out what they are. Blog version of this video: https://pixelsink.com/free-fonts-versus-paid-fonts Stay Creative! Col Related Links: FREE FONT WEBSITES Google Fonts – One of the best high-quality free font sites out there which keeps expanding. https://fonts.google.com/ Dafont – Huge range of styles but also a high number of poorly constructed fonts. Be sure to select 100% Free from the selection menu to ensure you are only looking at free to use fonts. See animation below. http://www.dafont.com/ PAID FONT WEBSITES FontSpring – This is a great font site where they have stripped away the legal jargon in the font licenses. They make it very clear what (if any) the restrictions are. http://www.fontspring.com/?refby=pixelsink MyFonts – One of the largest and most successful paid-for fonts sites. You can buy most fonts for either print or web, or both. https://www.myfonts.com/ ------------------------------ Want to learn more about brand and branding from me and get access to tools and industry experts that will make your brand rock? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com Stay Creative! Col
Views: 5407 Pixels Ink
Raster (Bitmap) Graphics Versus Vector Graphics: What is the difference?
 
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The land of image file formats can be very confusing to the uninitiated. There are so many acronyms and file names, that it is easy to get confused. Today I'm going to help you learn about Vector and Raster graphics and the differences between the two. Stay Creative, Col ------------------------------ Want to learn more about brand and branding from me and get access to tools and industry experts that will make your brand rock? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com
Views: 2655 Pixels Ink
What is a brand purpose and why you should have one. Also known as your brand's WHY
 
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Brands are competing all the time for your attention, your loyalty, and your money. We as consumers are fed up of being sold to, but, if we find a brand that has a brand purpose that is in line with our own world view, then we are more likely to connect with that brand. Having a brand purpose will also help to set you apart from your competition. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :)
Views: 950 Pixels Ink
How much does a logo cost? Factors that can affect logo design pricing.
 
08:39
Most people want to know how much something will cost before they buy. It is only natural for them to want to do so. When it comes to logo design though, it really depends on a few, well, more than a few factors that will determine the final logo design fee. In this video, I explain my thoughts about logo design pricing when it comes to my services. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 4094 Pixels Ink
How long does it take to design a logo? Let's take a look using my logo design process.
 
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One of the top 3 questions that I probably get asked on a weekly basis is 'How long does it take to design a logo?'. If you work with me, the timescale is usually around 2 - 4 weeks, but this can differ from designer to designer. What I will say, is that if you are thinking of working with someone who is promising to deliver you a logo in just a few days, for what seems like a really low fee, avoid them. When I say low fee, I mean under a few hundred dollars/pounds. My reasons for saying that are in my video. There are key processes that need to be carried out when designing a logo and I feel that there is a definite minimum timescale to create a successfully researched and designed logo. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and get access to tools and industry experts that will make your brand rock? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------ Kit I use for my videos: YouTube: http://bit.ly/pixelsyt KIT: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 7019 Pixels Ink
What is brand positioning?
 
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What Is Brand Positioning? A brand positioning statement will help your business to define itself and to also appeal to a certain demographic. In today's market, it isn't enough to compete on features and benefits. People are looking for brand experience and to belong. In this video, I will show you brand positioning statements from two large brands and how to create your very own positioning statement for your brand. Stay Creative! Col ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 1392 Pixels Ink
A story behind your logo can make for a more memorable brand
 
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My favourite logo design/brand identity projects are the ones where I uncover a story or quirky piece of information that can be incorporated into the logo. We hear all the time these days that storytelling is a powerful and successful way to communicate with your audience when it comes to marketing. It is exactly the same when it comes to your brand identity. In this video, I talk through a couple of examples of logos that I have worked on that both have unique elements imbued within the logo. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 1121 Pixels Ink
Using the colour picker to choose colours outside of Adobe Photoshop
 
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Isn't it amazing how you can be using a piece of software for decades and then someone tells you that you can do something so simple, that it blows your mind! I'd consider myself pretty damned good with Photoshop, but I've only just found out that you can choose colours from an image without having to load the image into Photoshop. WHOAH! Yep, if you already knew this, you'll be banging your head on a desk in despair. If you don't know how to do this, be prepared to have your Photoshop days changed forever. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and get access to tools and industry experts that will make your brand rock? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com
Views: 1526 Pixels Ink
Typography Basics Explained Part 2 - Typography Design Basics #02
 
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Knowing basic typography terms and more about type can help you improve your layout work in documents. It can also help you to understand and better communicate your thoughts and ideas with others, especially designers. In this video, we look at tracking, widows & orphans and 4 font types - Serif, Sans Serif, Script and Slab Serif. ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 13155 Pixels Ink
How to make effective business cards
 
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How to make creative business cards. When it comes to business cards, I think we can all agree that there are some very uninspiring cards out there. It doesn't take too much thought to design creative business cards that have more impact and are memorable. In this video, I'm going to show you a few examples of creative business cards and tell you what you can do to make your cards more memorable to any prospective customer. Stay Creative! Col #businesscards #effectivebusinesscards #creativebusinesscards ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 961 Pixels Ink
Logotype vs Wordmark vs Lettermark. What's the difference?
 
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Logotype vs Wordmark vs Lettermark Do you know the difference between a logotype and a wordmark or lettermark? Is there even a difference at all? The design world can be a very confusing place when it comes to terminology. In this video, I explain what the three terms above mean. This can help you out if you ever come to a point where you need to create a new logo for and need to choose what logo category would suit your brand the best. Or, it may help you win a pub quiz in a general knowledge round :) Stay Creative! Col #logotype #wordmark #lettermark ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 883 Pixels Ink
How to do a trademark search with the WIPO Global Brand Database
 
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One of the first things you will do when creating a new business or product is to give it a name. What you need to be sure of is that someone else isn't already using that name as a registered trademark. In this video you will learn: • about the WIPO global brand database • how to search WIPO for registered trademark names • how to search WIPO for registered trademark logo designs Being able to check a global database of registered trademarks could save you from investing time and money into naming and branding your business where someone is already using that name and/or logo. Useful links: WIPO website - http://www.wipo.int When to use trademark symbols - https://www.youtube.com/watch?v=2s1tuGL-EV0 Stay Creative! Col #trademarksearch #registeredtrademark ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 887 Pixels Ink
What is a responsive logo?
 
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What is a responsive logo? If you have a logo which is complex in design, you are going to run into problems with legibility at smaller sizes. By having a responsive logo, you'll be safe in the knowledge that you will have something suitable for any size situation or dimensions. In this video, I will show you how a responsive logo can work using my own logo as an example. Stay Creative! Col Links to the web pages I use in the video: https://pixelsink.com/responsive-logo http://responsivelogos.co.uk ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 1731 Pixels Ink
What is Brand Consistency and how it can help improve brand loyalty and trust
 
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When it comes to getting your brand out there and firmly fixed into the memory of the public, consistency is key. However, it isn't just about you consistently putting out content promoting your brand, that content also needs to be brand consistent. In this video, you'll learn why brand consistency is very important when you are trying to make your brand the one people think about when they are ready to do business with you. Stay creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink --------------------------------- KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 702 Pixels Ink
Rebrand vs Brand Refresh  - What's the difference?
 
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Rebrand Vs Brand Refresh There will come a time in your brand's life where you may need to give it a refresh or carry out a rebranding exercise, but what's the difference between a brand refresh and a rebrand? In this video, I'll give you a quick overview of the differences between the two which can help you to make the right choice if the need arises. Stay Creative! Col ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 461 Pixels Ink
Who owns the copyright to a logo design, the designer or the client?
 
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Who owns the copyright to a logo design, the designer or the client? Just because you have paid a designer for your logo does not automatically transfer copyright ownership to you. If the designer does not provide you with paperwork assigning you copyright of the logo, then you should discuss this with them. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 893 Pixels Ink
What is a logo?
 
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What is a logo? In this video, I will let you know what a logo is and how we use them as a way to promote awareness of brands. Logos are a very important piece of the branding puzzle. ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink --------------------------------- KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 9415 Pixels Ink
How to create a tagline or slogan
 
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How To Create A Tagline Or Slogan Creating a tagline or slogan is a great way to get people to remember your brand. Sometimes they can even surpass your logo in terms of recognition and memorability. In this video, I'll give you a couple of tips on what you should take into account when creating your tagline or slogan along with examples from famous brands. Stay Creative! Col #tagline #slogan #brandstrategy ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 5102 Pixels Ink
Blog Layout Design Tips - Improving the layout of your blog
 
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Blogging is something carried out every day by thousands of people for business and for recreation.A lot of blogs suffer though from bad layout which makes them a bit of an eyesore and quite difficult to read. In this video, I'll give you some very simple tips that will help you if you are wanting to improve the look of your blog. FREE STOCK IMAGE RESOURCES: https://pixelsink.com/35-free-stock-photography-websites/ ------------------------------ Want to learn more about brand and branding from me and hear from other business owners about their experiences of brand building? Join my free Facebook group - ROCK YOUR BRAND www.rockyourbrand.co.uk You can find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Pinterest: https://uk.pinterest.com/pixelsink Website: http://www.pixelsink.com
Views: 4359 Pixels Ink
How to post images to Instagram from your computer
 
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How to post images to Instagram from your computer I don't know about you, but it has always frustrated me that I have to transfer my images to a cloud storage solution from my desktop PC / Mac and then download to my smartphone before I can then post to Instagram! What an absolute kerfuffle! Time to cut out all of that nonsense and show you how you can upload directly to Instagram using Google Chrome on your desktop machine. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 1638 Pixels Ink
Logo redesign process and walk through for Simply Jack Vettriano - Logo Design
 
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I've been getting requests now pretty much every week from channel subscribers, asking me to do a video showing a logo that I've designed. Rather than start off with a video showing a full, from scratch, brand identity project; I thought I'd start by showing the process I went through for a logo redesign. Stay Creative! Col #logodesignwalkthrough #logotutorial #logoredesign ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 6251 Pixels Ink
Should you use only a symbol as a logo?
 
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Should you use only a symbol as a logo? It may be tempting when creating a logo for your business to want to replicate some of the biggest brands out there and just use a symbol. I'd like to give you my advice on why that may not be such a great idea. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com
Views: 530 Pixels Ink
What is kerning and tracking - Typography tips
 
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What is kerning and tracking? You've most likely seen those top 10 lists of signs and packaging where due to bad letter spacing they say things that they shouldn't. Those are the result of bad kerning and tracking. In this video, you will learn the difference between, and how to fix bad examples of kerning and tracking. Stay Creative! Col #kerning #tracking #typography ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink
Views: 711 Pixels Ink